The segment of Digital Marketing is going through tremendous growth lately. The opportunities in the segment are huge and exciting. In view of the present scenario and market conditions, iLEAD has come up with the degree course of BBA in Digital Marketing in Kolkata under MAKAUT.
It is expected that India will have almost 970 million internet users by 2025. With almost every single business opting for an online presence now, the scope in the field of digital marketing is becoming huge. As personalization is becoming the key to marketing success, data driven digital platforms are being preferred more by organizations. Almost 4.41 billion people are expected to be on social media by 2025 and this will give further boost to internet and social media marketing. Hence, a career in digital marketing in the new era will be as exciting and lucrative as it can be.
iLEAD is recognized and awarded the Best Entrepreneurship Development Program Institute in 2019. We have our own chroma studio, audio studio and production house. The exposure that a student of digital marketing course in Kolkata will get at iLEAD is enormous. iLEAD also provides the opportunity of ‘Earn While You Learn’. Through this program, students can study and also do paid work via iLEAD and gain experience. Our course of BBA in Digital Marketing in Kolkata is a perfect amalgamation of academic curriculum and practical industry exposure.
3 year under graduate degree program of BBA in Digital Marketing under Maulana Abul Kalam Azad University of Technology (MAKAUT)
Our Digital Marketing course in Kolkata has a very practical approach towards the curriculum and makes you familiar with every aspect of digital marketing so that you can understand your passion better. Some of the highlights from the course include –
This course of bachelor in digital marketing in Kolkata is in sync with the industry needs and requirements. The prospect of digital marketing in the near future is extremely bright, cause with change of time the world is rapidly moving towards a digital world and for a fact, even digitised currency. It is a sunrise sector for the economy of the country and is set to provide employment to a huge number of skilled individuals.
100 hours of exclusive job oriented practical training in the industry for the students will be provided. 50 hours of the program will include Personality Development classes & any one course on either Event Management, Photography, Digital Marketing, Design, Editing and One Foreign Language FREE OF COST (Beginners Level Only). And another 50 hours to include industry-oriented training program in order to make students job ready. The training will include internships, venue visits and more.
To provide students with a more holistic learning experience, iLEAD would provide 40 hours of certificate course in specialization areas like HR/MARKETING/FINANCE. Students can enroll in any one of the specialization courses during their final year. This addition would add more value to their degree program and help the students earn proficiency in the specialization area of their choice.
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Once you are in iLEAD, you can also take up the short-term professional courses offered by iLEAD. One short-term course is offered completely free of cost to a regular iLEAD student. These courses help you to be industry ready. Classes for these courses are generally held during weekends.
In order to impart holistic education to you and make you competent professionals in diverse fields,
iLEAD goes beyond the curriculum and engages the students in challenging ‘on campus’ and ‘off campus’ activities. At least twice every month, experts from different fields are invited to deliver lecturers at iLEAD. Our students receive the Diploma at the end of the under graduate or post graduate programme as a value addition to the university degree.
The diploma will mention the non academic credit points accumulated by the student in the six semesters of the graduation programme.
You can collect one credit point by imparting at least six hours of community service or being involved in co-curricular and extracurricular work. It is compulsory for our every student to take up at least one online course offered by Coursera. You will get two credit points on successful completion of one course.
HOD,Management Department with experience of 18+ years
Vice Principal and Faculty in the Management Department with experience of 19+ years
Faculty in the Management Department with experience of 15+ years
Faculty in the Management Department with experience of 6+ years
Faculty in the Management Department with experience of 13+ years
10 EMIs @ 3.65% Interest | 8 EMIs @ 3% Interest | 6 EMIs @ 2.5% Interest
Student who built careers at iLEAD
Business it will frequently occur that pleasures have to repudiated and accepted.
Digital Marketing is a diverse field in t...
The online world is constantly evolving, so it’s very important to keep ourselves updated with the major aspects of digital marketing to keep our head in the game and stay ahead of everyone else. In this day and age, digital marketing is the most effective marketing technique as consumers spend a whole lot of their time shopping online. It is essential to understand the basics of digital marketing, especially for business owners. Digital marketing has its main focus on leveraging opportunities across the internet and making the right use of online technology, such as digital platforms and devices, to advertise products and generate leads which may increase sales.
Our course of bachelor in digital marketing in Kolkata at iLEAD has an industry-oriented curriculum. It is devised as per industry standards and to provide students with knowledge and exposure that would help them to readily adjust with the present and future industry requirements. In this course students can learn all the necessary tools and software that are essential for a digital marketing professional. Starting from SEO to lead management, online reputation management, analytics, coding basics, this course gives you a comprehensive study of digital marketing.
iLEAD’s degree program of BBA in Digital Marketing course in Kolkata is affiliated to Maulana Abul Kalam (MAKAUT) University of Technology.
It’s a 3 year degree program with 6 semesters.
Minimum 50% marks or above in Higher Secondary or equivalent examination (CBSE, ISC, A Levels or any other equivalent Board examination) with English as a compulsory subject are preferred.
Once you complete the course, you can choose your career as per your interest. You can become Content Manager/ Digital Account Manager/ CRM Manager/ Content Writer/ Copywriter/ PPC Search Manager/ Social Media Manager/ Digital Marketing Manager/ Analytics Manager/ Marketing Executive and more.
Yes. Merit Based Scholarships are available. Students need to contact the college to know more. Call 9163122222 for details.
10 EMIs @ 3.65% Interest | 8 EMIs @ 3% Interest | 6 EMIs @ 2.5% Interest
Candidates are to apply directly on college website (www.ilead.net.in) by online process for admission or visit the college premise. Call 9163122222 for details.
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