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Interactive Session with Mr Nandan Sengupta – Post Covid Digital Acceleration in Marketing

Event Date:

May 14, 2020

Mr. Nandan Sengupta conducted a webinar session with the students of iLEAD on May 14th 2020 at 5 pm on Zoom.

He is the College Ambassador for India - Cambridge Marketing College and Founder and Director of ESK Network and NSG portal. He has wide marketing experience in B2B technology marketing and project management and as a marketing consultant.His has been associated with multinational companies from the U.S.A, Canada, Germany, Italy, The Netherlands, Japan, Australia and India. He has spent 14 years of his career in India before moving to the UK in 2004. His current activities include digital marketing, web applications and launching a UK-India business interface for Education, Skill and Knowledge products.

Mr. Sengupta talked about ‘Post Covid Digital Acceleration in Marketing’.

He spoke on flow of disruption process, how disruption forces change, business as a value chain, marketing value drivers, pre-covid disruption, marketing processes, modern marketing model, post-covid business scenario, Cloud and AI basics, digital eco-system, social trends and more.

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